four healthcare professionals in a hospital

GM First Responders Discount in Kenosha, WI

Vehicle discount for emergency responders  

The GM First Responders Discount is a program for emergency responders to help them save money on their next vehicle. Below, we’ve answered the most frequently asked questions about this program. You can get the GM First Responders Discount here at Palmen GM in Kenosha, WI. 



Who can get the GM First Responders Discount? 

The GM First Responders Discount is a way to thank the people who put their lives on the line for the rest of us. The team here at Palmen GM would like to give a big thank you to all of the workers on the list below. If you see your career on this list, you’ll be eligible for the program. 

  • Firefighters 
  • Police officers 
  • Sheriffs 
  • Sheriff’s Deputies 
  • Correctional Officers
  •  Federal Law Enforcement Officers 
  • State Troopers 
  • EMT’s 
  • Paramedics 
  • Other healthcare professionals 
  • 911 Dispatchers 
  • Sponsored spouses of the above 

Which vehicles are eligible for the discount? 

A variety of new GM vehicles will be eligible for the discount. This includes the latest model years of some Chevrolet, Buick, GMC, and Cadillac models. More models are eligible than not, so check out our online inventory to see what we have available. You can find a full list of eligible vehicles at gmfirstresponderappreciation.com/vehicles/.  

2022 Chevrolet Equinox front view
2022 Chevrolet Trailblazer front view
2022 Chevrolet Equinox in red paint

How much money can first responders save on a GM vehicle? 

First responders can save up to $2,000 using the First Responders Discount program. In order to save, you’ll need to show proof of your eligibility and choose an eligible vehicle at our dealership. As long as you have those two boxes checked, we can walk you through the rest of the steps such as applying for financing.  

Can one person use the First Responders Discount twice? 

You can purchase or lease two eligible vehicles per year with the program. That means that you and a sponsored spouse can both use the program to save money on your next GM vehicle.